Most business owners compete on price!

Most business owners compete on price! Yep, sadly, it’s true. And it’s highly likely that you are too. When your marketing and advertising is all about ‘getting your name out there and hoping they’ll call you when they want what you sell’, all you’re doing is setting...

Pick me! Pick me! Pick me!

PICK ME! Pick me! Pick me! Pick me! Pick me, pick me, pick me. Yeah, yeah, yeah. It’s a ditty that we hear every day. Where? In advertising and marketing. What? Most business’ marketing and advertising is merely them asking, imploring, almost begging you to PICK...

“Think in the morning. Act in the noon …

"Think in the morning. Act in the noon ... “Think in the morning. Act in the noon. Eat in the evening. Sleep in the night.” Says William Blake. Now, you may agree with him. Or you may not. You get to choose. You may agree with part of what he says and not the rest....

Do you love mornings? … Or, not?

Do you love mornings? Or, not? What I know is that most people fit one category or the other. They either love mornings or they don’t. Me, I’m a morning person through and through. I remember as a child being sent back to bed regularly and told I wasn’t allowed to get...

I saw your ad … BUT, THERE’S A MISTAKE IN IT!

I saw your ad … BUT, THERE’S A MISTAKE IN IT! I saw your ad … BUT, THERE’S A MISTAKE IN IT! I can’t not tell you, cos it’s cost you money. And if I don’t tell you it’s gonna keep costing you even more money. You’ve just got to fix it! Seriously, when I read the...