Are you ready to stop wasting money on advertising?

by | Business

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If you’re like most of the business owners I speak to, you often wonder to yourself: Why am I not getting enough clients to buy from me?  Why do I keep getting the wrong clients, the complaining ones, you know who I mean?  Why am I getting such poor results in my business?

It’s keeping you awake at night wondering:  What am I doing wrong?   What’s wrong with me?  Why can’t I make it work?  There’s gotta be something I can do to make it better.  There must be something wrong with me  And ultimately you wonder why you’re failing to generate the revenue and profits you expected from your business.

If I told you that you had to generate a minimum of 10 brand new leads over the next two days, how would you go about doing it?

Are you like many of the business owners I speak to?  Their answers typically are that they would run an ad in the paper, make some calls or sent out an email.  And that’s exactly why small businesses have such a high failure rate.

You see, sending out emails, driving prospects to a website, making phone calls, running an ad – they’re all just tactics.

I call this ‘spray and pray’ marketing.  You spray it out there and pray it will get a result, make you some sales, make you some money.  But does it?  How often does your advertising make you money?  How often does it pay for itself?  Think of your marketing and advertising as a staff member.  Does it earn the money you pay for it?  If it doesn’t then you need to make some changes.

Most business owners don’t understand the tremendous untapped potential that lies hidden within their marketing.   Typically when I talk with a business owner I can easily find them a minimum of $10,000 hiding in their business within just 45 minutes of talking with them.  Usually I find way, way more than that.
You can find out how at www.DaphneWells.com

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Daphne Wells is an ICF credentialed coach who assists women business owners create a steady stream of clients PLUS consistent, abundant cash flow in their business whilst having fun.  She lives in the beautiful South Island of New Zealand from where she works with women business owners and entrepreneurs worldwide.  Grab her FREE eBook ‘Bring them to me now, baby! How to attract all the clients your business can handle’ at www.DaphneWells.com

originally published on www.growthbusiness.co.nz 13 October 2015

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about the author

Daphne Wells coaches women to design a life and business that feels free by helping to release expectations that don’t resonate and fully embrace what makes them happiest. An advocate for independence and author of Decide – Choose your own path, Daphne helps women find their inner strength and take courageous action all over the world.

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