Daphne’s blog

​You work really hard, right? You’re really good at what you do. Yet, you find yourself wondering why the clients aren’t queuing at your door and why the money isn’t rolling in, right? If you’re like lots of the business owners I speak to, some days it’s mostly the...

Have you wondered lately when you’ll be able to just be you? For as long as I can remember I’ve tried to please everyone else. It’s been a lifelong trait for me.  I have no idea why or where it came from .  And that really doesn’t matter.  What does matter is that...

Here's a short version of mine, that I felt it timely to share ... ​Finally, I felt like it all made sense when I put together all the pieces of the puzzle into a format that’s easy and fun to use and to implement in your business. For as long as I can remember  I’ve...

It’s so easy to get caught in a trap.  Especially, the trap of discounting just to get customers to buy from you.  And what happens when you do that?  You have to sell way, way more to make the same profit.  Otherwise you end up slashing your margins and making way...

 ... rather than just costing you money!  How would that feel? Let me ask you a couple more questions. What results do you expect from your marketing? Does it deliver these results consistently? Most of the business owners I speak to every day are frustrated by...

If you’re like most of the business owners I speak to, you often wonder to yourself: Why am I not getting enough clients to buy from me?  Why do I keep getting the wrong clients, the complaining ones, you know who I mean?  Why am I getting such poor results in my...

Are you tired of spending money on marketing that doesn’t make you enough money? Most business owners do what I call ‘spray and pray’ marketing.  You know what I mean – they just put an ad in the paper, or they send out an email.  What they are doing really is picking...

Is your business ready for a boatload of qualified new prospects to arrive? If they did arrive, would you and your staff be able to convert them into clients? And would you be able to service them? Would you know if they were your ideal client?  Do you know who your...

Are you tired of spending money on advertising that doesn’t work? Imagine this.  You’ve just spent a heap of money on advertising and got only a small response from it. The sales you made from it didn’t even pay for the advertising. It’s left you feeling worried and...

No, I don’t mean the baby crying, the dog wanting out or the husband snoring. You’ve already put a ton of work into your business, right?  You work really hard. It’s keeping you awake at night, and you're wondering: "What am I doing wrong?” "What's wrong with me?"...

Today could be your lucky day!  I’m hosting a contest where you could win a $500 credit toward any of my products or programmes. Better yet, just entering the contest could be the breakthrough that could change your life! Here’s the scoop.  As you probably know (and...

Does your business have a strategic marketing plan? Whenever I ask a business owner about their marketing plan I always get the same kind of answers: “I’d send an email” “I’d make some phone calls” “I’d put an ad in the newspaper” “I’d deliver some flyers” etc, etc....